Retail Unit

Showcase your product offering & sales in a dynamic and interactive digital ad format, available at scale. Backed by our targeting and data solutions, pinpoint your message to specific audiences and cities.
***This unit must be built Internally***

Site: ​​The Weather Network, MétéoMédia and Pelmorex Audience

Platforms: Desktop, Mobile Web, Mobile App, Tablet App, Tablet Web

Size:

DESKTOP:
300×250, 300×600

MOBILE APP/WEB:
320×480, 300×250

TABLET APP/WEB:
300×250

File Format: HTML5 – Please fill out custom template
320×50 and 300×50 banner: .jpg, .png, or .gif

Max Weight:

300×250 = 150kb
300×600 = 200kb
320×480 = 200kb

Animation Length: N/A

Third Party Tags Accepted: N/A

Client-Supplied Creative Deadline: 10 Business Days Prior to launch

Designed and Built by Pelmorex Deadline: 10 Business Days Prior to launch

Assets required for Pelmorex to build:
Logo – eps format
Brandsell – 320×50 and 300×50 or assets to build (320×50 for 320×480 unit, 300×50 for 300×250 and 300×600 unit)
Primary and secondary colours
Fonts
Copy
URL
***Data and product template – see attached (needs to be CSV)

In-House Tracking: 

TWN/MM: Clicks, Impressions

PA: Clicks, Impressions, Engagements (if applicable)

Trackers Accepted: Clicks, Impressions, Engagements (if applicable)

Video Length: N/A

Frequency Cap: TWN/MM: 1 per user per 4 days for 320×480

Pelmorex Approval Required: Yes

Notes: Refer to documentation, Client kickoff call must be had with designers prior to 10 day build timeline.