Drive traffic to your locations; this execution provides a valuable tool to help audiences find your locations, based on their proximity. Great for retail, dealerships and attractions. This custom unit can display locations as a map. Desktop units can be sold as part of a takeover.
Site: The Weather Network, MétéoMédia and Pelmorex Audience
Platform: Desktop, Mobile Web, Mobile App, Tablet App, Tablet Web
Size:
DESKTOP:
970×250, 300×600, 300×250
MOBILE WEB:
300×250, 300×600, 640×360 (Full Width)
MOBILE APP:
300×250, 320×480, 640×360 (Full Width)
TABLET WEB/APP:
300×250
File Format Options:
Layered PSD, .jpg, .png, or .gif
.mp4, or .mov (for video assets)
Max Weight Best Practices:
TWN/MM: 150kb
PA: 2mb
Third Party Trackers Accepted: All third party trackers (1×1) accepted. Examples include: DCM, AdForm, DoubleVerify, IAS
Designed and Built by Pelmorex Deadline: 3-5 business days prior to launch
Assets required for Pelmorex to build: Headline/Body Copy, Custom Fonts, CTA Text (ie. Learn more), Logo (EPS format), Hi-res imagery, Brand Guidelines (if available), Excel location doc*
*Excel Location doc must contain: address, postal code, city, store name (if applicable).
In-House Tracking:
TWN/MM: Clicktag, Impressions, Viewability
PA: Clicks, Impressions, Engagements (if applicable)
Trackers Accepted:
Impressions (banner), Clicks, Engagements (if applicable)
Video Length: 15s or less recommended
Skip Button/Forced Video Length: No skip
Audio Auto Play: User initiated
Frequency Cap: 1 per user per 4 days for 320×480
Pelmorex Approval Required: Yes
Notes: Map content must be supplied by the client in our template provided. Click URLs for locations is required in an excel doc must contain: address, postal code, city, store name (if applicable), phone number (optional). Engagement tracking can be facilitated if the client provides the necessary impression pixels.