WHERE MEDIA, DATA AND
TECH COLLIDE
Solutions made easy
WHERE MEDIA, DATA AND
MEDIA
Reach millions of Canadians across multiple screens when and where it matters.
Our solutions are fueled by insights, driven by creativity, powered by tech, and built to drive results.
CROSS-PLATFORM
SOLUTIONS
Reach 31M users on The Weather Network and MétéoMédia and
connect with Canadians. Extend your reach through Pelmorex Audience solutions.
Delivering broadcast content to
over 1,000 communities.
16.8M+ Unique visitors across desktop,
mobile and tablet devices AND
#1 Canadian mobile weather app
DIRECT IO AND
PROGRAMMATIC SOLUTIONS
Direct access to our large-scale audience and custom ad products
across all media buying channels.
Programmatic Guaranteed
and Private Marketplaces.
CONTENT AND BRAND
PARTNERSHIPS
Custom, innovative and scalable solutions
built to meet your needs and drive results.
First to Market
Brand Integration Sponsorships
Branded Content
CREATIVE AND VIDEO
PRODUCTION
In-house creative and production
teams help execute campaigns.
Standard Display
Custom Creative
Interactive & Animation
Custom Articles
Video Production & Graphics
ADVERTISING STUDIO
Build and execute campaigns
based on your needs.
User-friendly
Saves time and money
Connects you with high-quality audiences
Optimize performance
*Sources: Comscore – September 2022 – April 2023 average monthly multiplatform reach – Canada – unduplicated
**Source: Comscore Trend Report Sept 2022 – April 2023 average monthly multiplatform UV’s
***Source: CA Digital CA Inventory Report – September 2022 – May 2023 Google Analytics
DATA
UNLOCK THE POWER OF FIRST-PARTY CANADIAN DATA AND TRANSFORM YOUR BUSINESS
Our team of Data Scientists uses data AT SCALE delivering in-depth insights, advanced targeting, and attribution capabilities to reach your Canadian consumer and in turn, create insights that move your business forward.
As one of Canada’s most trusted brands, we take how we handle and use data seriously. All information is collected in aggregate and is non-personally identifiable.
A LEADER IN 1ST PARTY
LOCATION DATA
Our trusted position in market has given us access
to rich insight allowing us to create solutions for your business.
Location data received from over 16.9M devices,
including location permission collected from a variety of additional premium data partners.
Approximately 7 MILLION USERS visit our desktop and 12 MILLION USERS visit our mobile web platforms on an average monthly basis
REACH ONLINE & OFFLINE
FIRST-PARTY AUDIENCES
Rely on our experts to determine which data segments to take advantage of to reach your target
Precise Geolocation
Web And App Behavioural
Home Postal Code Linked To
Demographic / Purchase Data
Contextual
Connect with users
based on purchase intent.
WEATHER DATA
AND INSIGHTS
Over 30 years of weather data, expertise, and over
18 million forecast locations at 1 km resolution, updated 24/7.
Use weather insights to
surface patterns that drive
future business decisions.
Activate campaigns based on the weather. Available cross-platform and through direct IO and programmatic.
BUSINESS
DECISION TOOLS
Power smarter decisions using proprietary tools
that helps you measure, learn and plan.
Turning insights into actionable solutions using Pelmorex Product Suite: Location Insights Platform, Audience Builder, Condition Based Ad Triggering, Engagefront (proprietary DSP) and Foot Traffic Attribution.
TECH
We have invested in tech so you can gain a competitive advantage.
Using our proprietary tools, we connect the dots between media, creative, and insights to ensure your business can market better, with the power of data.