Wallpaper (Responsive Web)
Extend your brand storytelling with a custom wallpaper that complements your ad units. Images are recommended to be weather-related or feature a landscape/nature scene; however a variety of images are accepted. Images are reviewed by the Pelmorex creative team to ensure alignment with TWN/MM brand guidelines.
This unit cannot run on its own – part of IBR, sponsorships, CPTOs, or other units.
Site: The Weather Network & MétéoMédia
Platform: Desktop, Mobile Web and Tablet Web
Size: 2560×1200
File Format: Layered PSD
Max Weight Best Practices: 400kb
Animation Length: No Animation
Client Supplied Creative Deadline: 48hrs prior to launch
Designed and Built by Pelmorex Deadline: 3-5 business days prior to launch
Assets required for Pelmorex to build: Hi-res imagery
In-House Tracking: N/A
Trackers Accepted: Impressions
Safe Zone Consideration: Yes, please refer to template
Pelmorex Approval Required: Yes
Notes: This is NOT a standalone product. Must run in conjunction with other ad units. Background image cannot contain red. No copy or logos are allowed on the wallpaper.